Mission: Unlock 50 Years of IKEA
「IKEA 50 周年時光解碼」活動招募開始
破解香港IKEA半世紀之謎 45分鐘實境解謎！
為慶祝進駐香港50周年，IKEA將舉辦一場前所未有的店內解謎之旅 —— 「IKEA 50周年時光解碼」。在熟悉的陳列空間中發掘不為人知的設計密碼，解開隱藏在產品背後的生活智慧，共同見證半世紀以來IKEA如何透過巧思妙想，為香港家庭締造更美好的生活。
店內解謎體驗 解鎖IKEA半世紀驚喜
深受大眾喜歡的IKEA 吉祥物 —— 小熊、鯊鯊和金仔各自發揮獨特專長，為這次「IKEA 50 周年時光解碼」精心設計了充滿挑戰的遊戲關卡。參加者將化身「時光解碼員」，在IKEA九龍灣分店內以個人形式展開限時45分鐘的關卡挑戰。參加者需運用觀察力與解謎能力，根據線索破解與IKEA相關的謎題，破解寶箱密碼。在解謎探索的過程中，深入瞭解香港IKEA半世紀的歷史及IKEA產品的設計理念與實用功能，從過程中獲得更多家居布置靈感！
成功在時限內完成所有關卡，並打開寶箱的參加者，均可獲得價值 300 港元的IKEA 禮品卡！
成功在時限內完成所有關卡，並打開寶箱的參加者，均可獲得價值 300 港元的IKEA 禮品卡！
小熊待人親切、觀察力敏銳。當你在遊戲中遇到難題時，樂於助人的小熊可 以為你提供指引。
鯊鯊IQ極高，熱衷於在家中意想不到的位置隱藏驚喜。各位參加者，你們是 否有信心在限時內，找出由鯊鯊隱藏起來的關鍵提示？
金仔創意力十足，最愛構思各種小遊戲與謎題，與小熊和鯊鯊在家中共度時光，目前，金仔正在為活動埋首構思有趣的遊戲。
僅限40位參加者 活動招募開始
準備好展開一場獨特的IKEA店內解謎之旅嗎？「IKEA 50周年時光解碼」現已接受報名！只需拍下「我最喜愛的IKEA產品」照片並完成簡單報名步驟，即有機會獲選成為參加者，親身體驗這場充滿挑戰的50周年慶典活動。機會難得，各位IKEA的忠實粉絲，請留意以下活動詳情，立即行動！
「IKEA 50 周年時光解碼」活動詳情
| 活動時間： | 2025年12月11日下午3時至6時，每節遊戲為1小時（60分鐘） |
| *獲選參加者將可參加其中一節遊戲 | |
| 地點： | 宜家家居九龍灣分店（九龍灣宏照道38號MegaBox 四樓） |
| 遊戲名額： | 40位，參加者須以個人形式參加，獲選參加者將於稍後獲電子郵件和電話通知 |
| 獎品： | 獲選參加者將獲贈瑞典肉丸鑰匙扣，成功於限時內完成遊戲將獲得價值300港元的IKEA禮品卡 |
| 報名時間： | 即日起至2025年11月14日 |
Mission: Unlock 50 Years of IKEA - Terms and Conditions (Please click for details ↓↓)
- The Event is organized by The Dairy Farm Company, Limited (IKEA Hong Kong). By participating in the Mission: Unlock 50 Years of IKEA (hereafter the “Event”), you must read the following Terms and Conditions carefully.
- The Event allows participants to engage in a designated area at IKEA Kowloon Bay Store. The event will be held on 11 December 2025, for a duration of 60 minutes between 15:00 and 18:00.
- By registering for and/or participating in the Event, you agree to be bound by the Terms and Conditions herein.
- We reserve the right of final acceptance of your registration. We may refuse your registration in the event of, including but not limited to, provision of false information, participating with a false account, fraud, or any other violation of the Terms and Conditions.
- We shall not in any event be liable to any loss of or any inaccurate information arising from any way from or in connection with any system, server or connection failure. We reserve the right to amend, suspend, cancel, or terminate the Event. This clause shall take effect to the fullest extent permitted by law.
- We reserve the right to amend, change and suspend the Terms and Conditions without prior notice. The changes are applicable to all new and existing participants. If any part of the Terms and Conditions is unclear, we reserve the right interpret the Terms and Conditions as deemed appropriate.
- In the case of discrepancies between the Chinese and English versions of the Terms and Conditions, the English version shall prevail.
Personal Information Collection Statement (PICS)
- IKEA Hong Kong seeks to collect and use your personal information, including your name, gender, email address, phone number, Instagram username and photo(s) for the following purposes:
- processing your access, registration, enquiries, etc. in relation to the Event; and
- contacting you to confirm your registration and make arrangement for the Event;
- Onsite photographer may also take photos and/or videos of you during the Event for the following purposes:
- publication on IKEA Hong Kong's social media platforms and other marketing channels for promotion of the Event and similar future events; and
- Record keeping and administration functions.
- The entire Event area will be covered by CCTV cameras for security purposes.
- To facilitate the fulfilment of the above purposes, your personal information may be disclosed and/or transferred (whether in Hong Kong or in any other places/countries) to our affiliates, other third parties and/or third-party services providers.
- By registering and/or participating in the Event, you consent to the collection, use, disclosure and transfer of your personal information as stated above.
- IKEA Hong Kong will handle your personal information (including but not limited to the sharing and protection of personal data, data access and correction requests, etc.) in accordance with its Privacy Policy available at https://www.ikea.com.hk/en/customerservice/about-shopping/terms-and-conditions/privacy-policy.
Eligibility and Registration
- The Event is open to participants aged 12 or above. Participants shall understand the risks and requirements of the Event, and it is the participants' sole discretion to participate in the Event.
- Participants under the age of 18 must be accompanied by a guardian of 18 or above to attend the Event.
- Selected participants will be contacted through email and/or phone. Participants must confirm the participation by replying to our email or WhatsApp message to secure their spot before 26 November 2025.
- The Event is free of charge.
- Registration period ends on 14 November 2025 23:59. Participants shall submit their registration through IKEA Hong Kong website.
- The Event is for a limited number of participants and IKEA Hong Kong reserves the right to select the participants based on the content submitted.
Physical and Health Conditions
- Any person who is suffering from any chronic disease such as heart disease or high blood pressure or is suffering from or has any symptoms of COVID-19 or other contagious disease should not participate in the Event. IKEA Hong Kong reserves the right to disallow/disqualify any person who is known to have any such condition. IKEA Hong Kong, at its sole discretion, also has the right to suspend any participant who appears or is suspected to be physically unfit or suffering from or having any symptoms of COVID-19 or other contagious disease from participating in the Event.
- Participant warrants and confirms to IKEA Hong Kong that he/she is physically fit to participate in and complete the entire Event without any medical or other assistance and that he/she is not suffering from and does not have any symptoms of COVID-19 or other contagious diseases.
- Participant agrees to indemnify and hold harmless IKEA Hong Kong from all losses and damages from:-
- any injury or death suffered by the participant himself/herself or any other persons;
- any damage to property; and
- any other participants or officials and staff of IKEA Hong Kong contracting COVID-19 or any other contagious disease as a result of him/her not being physically fit to participate in and complete the entire Event or suffering from COVID-19 or other contagious disease.
Cancellation Policy
- Should the Event be cancelled due to circumstances beyond the control of IKEA Hong Kong or in case of force majeure resulting in the Event being cancelled, IKEA Hong Kong shall have no other responsibilities and/or liabilities in relation to such cancellation.
- Notice of non-participation must be made at least 3 days prior to the Event date (i.e. no later than 8 December 2025 12noon).
- In the event of extreme weather, such as Typhoon Signal No. 8 or higher, red rainstorm warnings, etc. being hoisted, IKEA Hong Kong reserves the right to cancel or change the date of the Event for the safety of all participants.
- IKEA Hong Kong reserves the right to cancel the Event due to other unforeseen circumstances.
- IKEA Hong Kong will make every effort to communicate the cancelation to all participants at least 3 hours before the Event.
Event Rules and Regulations
- Participants must arrive at the store (L4, MegaBox, 38 Wang Chiu Road, Kowloon Bay) by the time requested by organizer and check in at the Reception area on 11 December 2025. Late participants will not be allowed to join the Event.
- Participants shall follow all IKEA Hong Kong store policies and instructions from the Event staff.
- For safety reasons, participants shall not run, climb, or attempt to force anything open during the Event.
- To ensure fairness for all participants, please do not touch, move, or peel any props attached to the walls or other store fixtures.
- An event helper will be present at each game station. Participants should ask the event helper for assistance with any gameplay questions or immediately report any injuries.
- Smoking, alcohol consumption, and the use of illegal substances are strictly prohibited.
- Eating and drinking are strictly prohibited within the store premises.
- Participants are responsible for their own personal belongings and IKEA Hong Kong is not liable for any lost or damaged items.
- IKEA Hong Kong recommends participants refrain from bringing valuables to the Event, as IKEA Hong Kong cannot guarantee the safety of such items.
Prize
- During the Event, a gift card from IKEA Hong Kong, valued at HKD $300, will be awarded to participants who complete all event tasks within 45 minutes. This gift card is non-refundable and cannot be exchanged for cash.
** By registering for the Event, participants agree to abide by these Terms and Conditions**